Social media has made classic marketing irrelevant true or false?

Has social media  made classic marketing irrelevant ?

Social media marketing has not convinced me yet.

Not one bit.

Sure, I have clicked through on banners and link suggestions quite often.

But social media is so open, so dangerous and so untrustworthy.

With Facebook scandals over the media most of the time, it’s hard to believe that many people feel secure in taking spending habits suggestions from Facebook or Twitter.

I suppose though that my analysis can’t be entirely correct.

The stock values of the big social media empires  are over the top and dazzling.

Partly due to the large number of adherents but certainly also due the large amounts of $ spent on advertising on their respective (but not always respectful) platforms.

Yet I cannot accept that traditional marketing, say a coupon in a magazine, or Julia Roberts smiling with something, anything really, in her hand on my TV screen,  is something of the past.

Classic marketing is alive and kicking but it has to evolve to remain relevant, that is one tough job.

But it has to be done! As long as scissors exist so will magazine coupons!