Wednesday, May 15, 2019

EUROVISION 2019

12 points/ Douze points


I've been an Eurovision aficionado since it came to represent a precious  annual family moment.

I'm old enough to remember "J'aime la vie" by Sandra Kim playing on all radio stations day and night. That was in 1986 and the last time Belgium won, or arguably the last time Belgium offered a song with a chance at winning the competition.

Truthfully I miss the olden days when it was not all about the dances and the flashy screens in the background and "12 points" still meant something other than "hi neighbour".

Once upon a time it was all about the quality of the  music and the most amazing instrument ever ; the voice.

Yet as a fellow blogger pointed out so well about the Eurovision yearly event:


This amazing entertainment show that teaches about different countries and cultures every year does in fact unite.

It was once a family event for me, and it sill is for many families all over Europe and probably beyond our borders as well.


It unites in even bigger ways as well.

Respective contestants from countries at war with each other have performed back to back and sat not two feet away from each other whilst awaiting the results.  x3

They even clapped for each other when selected. That is one powerful feat, one that only music could achieve.

And remember what powerful political statements have been made on screen, in front of millions of viewers all over Europe?

Who could forget the Armenian candidate Iveta Mukuchia, waving a flag of Nagorno-Karabakh to draw attention to their cause in 2016.  x2

Sure, she was reprimanded, but nevertheless allowed to perform during the main event, and gave  a breathtaking performance , no doubt powered on by the fact that she had done something for a cause dear to her heart.

Further global influence generated by the Eurovision are the  international music careers it brings forth.

A Eurovsion victory and even a  simple participation has proven to be beneficial to many careers in the music industry.

Celine Dion, Abba, Cliff Richard, Dana International, Johnny Logan and Julio Iglesias to name just a a few have the singing contest to thank for their amazing musical careers. *1

In fact many of the Eurovision songs  from the artists mentioned above as well as other artists having participated in the contest , are all over my spotify play lists.

and J'ai cherché (2016) are streaming whilst I'm composing this very blog post.

I'd like to express my support for Eliot , the Belgian candidate for 2019 who performed very well in Tel-Aviv last night, and despite a generally weak selection of songs and acts did not make it to the grand finale at the Tel Aviv Convention Center next week.

It's a shame and undeserved but it's no secret that televoting system has its many flaws.

My vote for now goes to Zala Kralj & Gašper Šantl representing Slovenia this year. 

Before rounding up, I must give a   shout-out to an amazing Eurovision fan based blog.


From interviews , to news and updates, literally anything of Eurovision interest can be found on this Wiwibloggs. Just follow the link .

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Sources:
x1 : https://www.parismatch.com/Culture/Medias/Celine-Dion-ABBA-Francoise-Hardy-Ces-stars-qui-ont-participe-a-l-Eurovision-1254188
x2 : https://nl.wikipedia.org/wiki/Eurovisiesongfestival_2016

x3 : https://en.wikipedia.org/wiki/Eurovision_Song_Contest_2012



Tuesday, May 14, 2019

AM I MY ERA?


AM I MY ERA?




A popular gift I get a lot of email marketing about is to offer a loved one a newspaper of the date of their birth.

What kind of gift is that? I have to wonder.

“So you were born on May 13, 2001, but let’s look at the real happenings of that day”.

A tad insulting if you ask me.

Be that as it may, it is apparently a popular choice of gift these days.

Perhaps the idea was indirectly taken from the marketing concept of “paying special attention to people in the period that they turn 18 “
.
If someone’s date of birth or fifth birthday and most importantly entrance into adulthood (18 years usually) are defining moments , then the advertising that would reach them around these moments would be defining too.

Significant moments that would be engraved in their memory and anything associated to those times , such as a tune, would likely trigger a pleasant and nostalgic feeling

I like to believe that regardless of my age I learn to appreciate new things and discover new ideas and horizons continuously. I don't like the thought of me peaking emotionally at  5 or at 18 for that matter..


However I can’t deny that characters, music or other cultural references to the 90s will have me take second or longer look.

It's true that when old time favourite actors show up as guest star on a current show I don't what to miss that one episode.

And I would be lying if I said that any pizza can compare to the one I always ordered in that nice quaint pizza place before Pizza Hut took over the world.

And full disclosure : I’m also one those people that can’t stop asserting that everything was better before.



I’m therefore inclined to believe that this “decade” targeted marketing might actually turn out to be a sensible and successful strategy.